Smart Pricing is Key

Using data to make smarter decisions

Residential real estate sales prices are influenced by much more than recent sales prices of nearby homes. Local comparable homes are important, but using machine learning and data science we also incorporate sales and listing data from county assessor records, macroeconomic data, capital markets data, mortgage records, search and social data, and house/parcel data. 


Four Key Considerations


Your priorities

Knowing your priorities help us find the balance between speed and price.


Comparable housing prices

Comparing the recent sold prices of nearby homes helps us find the price range to sell.


Market environment

Understanding whether we are in a buyer's or seller's market helps support our pricing strategy.



Data shows the best time to sell your property is April-August. Listing your property 1-2 months before the best time to sell is optimal.


Curious what your home is worth?